DC is having a “you can’t handle the truth!” moment. In the face of conflicting survey results, they dismissed their online survey because it revealed a much larger percentage of female readers than the in-store and digital samplings. Why does DC think 93% male / 7% female is a more accurate picture than 77% male / 23% female?
Geek culture website The Mary Sue has a post on the results of the New 52 survey that’s well worth reading: DC weren’t shy about telling the world they were targeting males 18-34 with the relaunch. Odd, since that was a demographic they already held. Now they’ve proved they still have them. From the outside, […]
DC’s big push to bring in readers has not brought them the results they’d hoped for.
Normally companies do market research before they launch a new product, but DC has hired Nielsen to administer an online customer satisfaction survey following the New 52 launch. Hey, at least they’re DOING market research.
I have zero desire to see the reboot Spider-Man or Superman at the moment because of reboot burn-out. More stories set in the Spider-Man continuity (even if they have to recast actors), yes please. Telling the same damn origin story over and over again – no thanks. And while I really would like to see […]
From DC’s The Source, July 29th: “Over the past week weâ€™ve heard from fans about a need for more women writers, artists and characters. We want you to know, first and foremost, that we hear you and take your concerns very seriously.”
Wonder Woman has no origin story, DiDio promises Marvel Family in the “next wave of books”, Wally West still isn’t coming back, and the same old BS on Batgirl. Welcome to the spin zone.
I have opinions. Lots of ‘em.